Pages

Monday, August 20, 2007

Beautiful Hair by Creme of Nature

Face it, women are nuts about their hair. Every woman wants to maintain having healthy and beautiful hair. We have our concerns from what is the right styles that compliment our faces to what are the right products to put on our hair textures which will promote healthy, full and beautiful hair. Crème of Nature has been listening to the needs of women and their hair for 30 years and has delivered by giving us excellence in product. The shampoos were first introduced to women in 1976, and have been cleansing and conditioning African American women’s hair since. Many women are most familiar with the rich color of the permanent gel hair color and the awesome texture that the relaxer kits give to hair making it healthy and shiny.

In celebration of Crème of Nature’s three decades in business, they have recently made another breakthrough as the first multicultural hair care brand to feature Certified Organic Ingredients. Listings of the new products are new Kiwi & Citrus Ultra Moisturizing Shampoo, New Red Clover & Aloe Soothing Shampoo, Lemongrass & Rosemary Leave-In Creme Conditioner, New Chamomile and Comfrey Healing Conditioner. They have also been celebrating with a seven market tour to continue to inspire women to live a Healthy, Wealthy, and Wise lifestyle. They will be offering hair consultation, product samples, and style expertise from the Crème of Nature style experts which includes Crème of Nature’s healthy hair expert, Pat Grant-Williams.

Pat Grant-Williams is one of the best in the industry. In the business for more than 20 years, a former salon owner of several successful salons, a featured monthly columnist for HYPE Hair Magazine and a feature in Rolling Out Magazine, Beauty Store Business, Vibe Vixen, Essence, etc. her expertise and extensive knowledge of hair is just what Crème of Nature needed to make their new product line a success.

We were pleased to speak with Pat as she shared some of her hair care facts and the brilliance of the new Crème of Nature product line.

How has the experience been working with Crème of Nature?
It has been wonderful. It is always my goal to help educate consumers about healthy hair because it is based on understanding the hair.

Why should women focus more on their hair care?
I think that women of color are looking for complete wellness. We see more women taking more care of their bodies, skin and hair. I hear from the consumers that they don’t know as much as they should about their hair care maintenance. They go to salons and they are still in need of knowing more about their hair and the best hair care they can receive.

So do you think that one-on-one consultations are in need from the stylist to their client?
Always! I think that before you can treat a client, you need to understand their hair and know what kind of hair they have in order to give them the best results. I think that the consumer should have the information about the product that she is using, and know how to maintain healthy hair after the salon experience.

How do the natural ingredients as in the new Crème of Nature Products help more in the promotion of healthy hair?
The hair should be shampooed everyday and especially if you are using more than two products (hair spray and gels) on you hair a day. Over time, the chemicals may damage the hair follicle and that is where the hair grows from the root. If you want to have healthier hair, then you must release the chemicals daily from the hair follicle and use natural products without pesticides and fumigants which is going to be healthier for the hair.

See Pat's 5 Tips for Promoting Healthier Hair!!! (Side Bar)



Heather Elitou-Reviewer

No comments: